Re: The new (drum roll) NorthToNorth.com!

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: Ed Sherman's Blog : North on move again; set to relaunch website : : North on move again; set to relaunch website : Posted by Ed S. at 11/29/2010 7:10 AM CST on Chicago Business : I'll say this for Mike North: He never stops trying. : The latest creation from Mr. North is a revamp of his NorthToNorth website, featuring new original content and a lineup of sponsors with commitments totaling "in the six figures," he said. It will debut next Monday. : "It's Webio with eyes," Mr. North said. : Ah, Webio. If you recall, that was Mr. North's attempt to start a sports talk radio station on the Internet in 2009. The enterprise fell apart when it was disclosed that his partner, David Hernandez, had funded the station using money from a Ponzi scheme. : Mr. North also has tried but failed to sustain two morning TV shows since leaving WSCR-AM/670 in 2008. However, Mr. North hardly has been idle since WBBM-TV/Channel 2 canceled "Monsters and Money" in August. : "Mike has 900 ideas a day," his wife Be-Be said. : In addition to working two weekend shifts at Fox Sports Radio, Mr. North has decided the Internet is the place to be. Beginning next Monday, the schedule will include a "5 Minute Half Hour Newscast." : "It's news for people with ADD," he said. Let's just say Mr. North won't be channeling his inner Wolf Blitzer when it comes to serious news and analysis. : He will post daily commentaries under the heading of "I'm Just Sayin'." Other features include the ever-popular "Bookie Priest." Also coming soon: the worldwide release of Mr. North's music video, "Caucasian Man," which features a cameo from Mike Ditka. : The 58-year old Mr. North will be the first to admit that he is lost when it comes to operating a computer. The simplest thing has him crying out, "BEEE!"for help. : But he knows enough to see the potential for content and advertisers. His sponsors range from American Mattress and the city of Rosemont to Tom's Deli. : American Mattress is a prime sponsor of the page Mr. North bought in the Chicago Sun-Times. However, that deal expires Friday, and it appears unlikely it will continue in print. : "Our sponsors have said they don't know if they want to continue in print," Mr. North said. "This is a chance for us to bring in big businesses and small businesses. It's great that our sponsors believe in us." : The key question is: Will Mr. North's fans? : Mr. North might be the most polarizing subject I've covered in two years writing this blog. He has plenty of detractors. : However, he also has plenty of followers, and that audience is expanding beyond Chicago on Fox Sports Radio; WIND-AM/560 also airs his 9 p.m.-to-midnight show on Sunday. : : If you like his brand of humor and commentary, then try out his site next Monday. : "The beauty of this is that it is a work in progress," Be-Be North said. "If something works, we'll keep doing it. If it doesn't work, we'll try something else. We're going to be constantly evolving and responding to the people."

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