Posted by Yep on July 18, 2012 at 19:56:25:
In Reply to: Re: Govt PSAs posted by jbg on July 18, 2012 at 14:24:49:
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: : Not likely. Most of the time PSAs are dragged into syndicated shows when your'e trying to stay on time and most of the time you don't even pay attention to what PSA you're dragging you're just looking at the length and finding one that matches the time you need to fill.
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: So PSAs are free, not paid -- even the ones from the government? (Forgive my ignorance, I'm not in broadcasting.)
In return for the capability to use the public airwaves, Stations have a regulatory requirement to air certain hours of public service per week. That includes PSAs and usually some form of a weekly community events or community politics show. It's all unpaid. In fact they get credit for it. It's a write- off.