The Holiday WLIT Stream was #1 in Arbitron PPM Markets

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Posted by chicagomedia.org on January 01, 2009 at 08:29:34:

Of all of the digital radio stations (HD & Internet streams) located in all of the PPM Markets, Chicago's WLIT was #1. More PPMs "listened" to the "Holiday Lite" in the last few weeks than any other stream. In the US, 14 all-digital stations met the Minimum Reporting Standard (0.495 Average Weekly Cume Rating). For the December survey, WLIT was on top of that list with a cume of 1.1 and an Average Quarter Hour rating of .3. Their stream alone did better than many terrestrial stations did. Congrats to the Holiday Lite. Their Christmas wish came true this year.

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: Of all of the digital radio stations (HD & Internet streams) located in all of the PPM Markets, Chicago's WLIT was #1. More PPMs "listened" to the "Holiday Lite" in the last few weeks than any other stream. In the US, 14 all-digital stations met the Minimum Reporting Standard (0.495 Average Weekly Cume Rating). For the December survey, WLIT was on top of that list with a cume of 1.1 and an Average Quarter Hour rating of .3. Their stream alone did better than many terrestrial stations did. Congrats to the Holiday Lite. Their Christmas wish came true this year.

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