Winter Classic draws impressive ratings

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Posted by chicagomedia.org on January 03, 2009 at 21:49:55:

By Chris Kuc | Tribune staff reporter

8:27 PM CST, January 3, 2009

The Winter Classic on NBC Thursday at Wrigley Field had the NHL's best overnight regular-season television rating in nearly 13 years, a 12 percent increase over last year's event in Buffalo.

This year's outdoor game between the Blackhawks and Red Wings earned a 2.9 overnight rating and a 6 share. Each overnight ratings point equals about 735,000 TV homes. Last year's game featuring the Pittsburgh Penguins and Buffalo Sabres had a 2.6 overnight rating and 5 share.

"Year 1 was an extraordinary experience. Year 2 was the establishment of what promises to be a great tradition," NBC Sports President Ken Schanzer said.

In Chicago, Thursday's game drew a national high of an 11.8 rating and 21 share, with Detroit second at 10.5 and 21.

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: Winter Classic draws impressive ratings : By Chris Kuc | Tribune staff reporter : 8:27 PM CST, January 3, 2009 : The Winter Classic on NBC Thursday at Wrigley Field had the NHL's best overnight regular-season television rating in nearly 13 years, a 12 percent increase over last year's event in Buffalo. : This year's outdoor game between the Blackhawks and Red Wings earned a 2.9 overnight rating and a 6 share. Each overnight ratings point equals about 735,000 TV homes. Last year's game featuring the Pittsburgh Penguins and Buffalo Sabres had a 2.6 overnight rating and 5 share. : "Year 1 was an extraordinary experience. Year 2 was the establishment of what promises to be a great tradition," NBC Sports President Ken Schanzer said. : In Chicago, Thursday's game drew a national high of an 11.8 rating and 21 share, with Detroit second at 10.5 and 21.

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