Mike North finds a new sponsor

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Posted by chicagomedia.org on July 23, 2009 at 07:42:56:

Walgreen's it ain't. But sources say brash broadcaster Mike North has signed a new lead sponsor for his still newish "Monsters in the Morning" sports talk show on Comcast SportsNet Chicago: the Burr Ridge-based Laborers-Employers Cooperation and Education Trust -- commonly referred to by the acronym LECET. It replaces NextStep Medical Staffing, which was founded by David Hernandez, who is now under arrest.

While it is perhaps not a household name, LECET and some of its affiliated labor unions do advertise on other local broadcast outlets. "This sponsor has been fully vetted," said one source familiar with developments.

(Lewis Lazare, Chicago Sun-Times)

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: Walgreen's it ain't. But sources say brash broadcaster Mike North has signed a new lead sponsor for his still newish "Monsters in the Morning" sports talk show on Comcast SportsNet Chicago: the Burr Ridge-based Laborers-Employers Cooperation and Education Trust -- commonly referred to by the acronym LECET. It replaces NextStep Medical Staffing, which was founded by David Hernandez, who is now under arrest. : While it is perhaps not a household name, LECET and some of its affiliated labor unions do advertise on other local broadcast outlets. "This sponsor has been fully vetted," said one source familiar with developments. : (Lewis Lazare, Chicago Sun-Times)

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