Lazare on "Monsters and Money in the Morning"

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Posted by Bud on February 03, 2010 at 13:38:21:

In Reply to: Ratings for "Monsters and Money in the Morning" posted by Bud on February 03, 2010 at 13:36:10:

"Monsters & Money" ratings nothing to crow about yet

By Lewis Lazare on February 2, 2010 3:32 PM

Speaking of "Monsters & Money In the Morning," the overnight Nielsen ratings for the show's debut Monday on CBS-owned WBBM-Channel 2 weren't promising. The first hour of the show from 5 a.m. to 6 a.m. pulled a .6 rating. But that small number fell dramatically to a mere .2 rating in the show's second hour from 6 a.m. to 7 a.m.

That means the show lost around two-thirds of its audience after the first hour. Some viewers may have headed off to work, but others may have simply headed to another local TV station. Per the January 2010 Nielsen numbers, WBBM's old, more traditional early morning news show had averaged a .8 rating from 5 a.m. to 6 a.m. from Jan. 7 to 27, and that number grew to a 1 rating in the 6 a.m. to 7 a.m. hour.

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"Monsters & Money's" table camera a last-minute twist

By Lewis Lazare on February 2, 2010 2:59 PM

"Monsters & Money In the Morning" has made its long-awaited debut on CBS-owned WBBM-Channel 2. Everyone was expecting the talk show to be a departure from the other early morning local new shows, and that it is. But what has caught the attention of a lot of viewers is the revolving camera in the middle of the table around which the four co-hosts -- Mike North, Dan Jiggetts, Mike Hegedus and Terry Savage -- are seated.

We have written about the considerable thought given to designing the set for the show over the course of a number of weeks, but we had heard no mention of a camera being placed on the large round table itself. And, as we learned today, there was originally no plan to put a camera on the table. But during rehearsals last Friday, this new camera device was discussed, and at the very last minute a decision was made to give it a try on "Monsters & Money." So there it is. A conversation-starter, to be sure, but it does inject a slightly creepy quality into the show.

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: "Monsters & Money" ratings nothing to crow about yet : By Lewis Lazare on February 2, 2010 3:32 PM : : Speaking of "Monsters & Money In the Morning," the overnight Nielsen ratings for the show's debut Monday on CBS-owned WBBM-Channel 2 weren't promising. The first hour of the show from 5 a.m. to 6 a.m. pulled a .6 rating. But that small number fell dramatically to a mere .2 rating in the show's second hour from 6 a.m. to 7 a.m. : That means the show lost around two-thirds of its audience after the first hour. Some viewers may have headed off to work, but others may have simply headed to another local TV station. Per the January 2010 Nielsen numbers, WBBM's old, more traditional early morning news show had averaged a .8 rating from 5 a.m. to 6 a.m. from Jan. 7 to 27, and that number grew to a 1 rating in the 6 a.m. to 7 a.m. hour. : : ------------------------------------ : "Monsters & Money's" table camera a last-minute twist : By Lewis Lazare on February 2, 2010 2:59 PM : : "Monsters & Money In the Morning" has made its long-awaited debut on CBS-owned WBBM-Channel 2. Everyone was expecting the talk show to be a departure from the other early morning local new shows, and that it is. But what has caught the attention of a lot of viewers is the revolving camera in the middle of the table around which the four co-hosts -- Mike North, Dan Jiggetts, Mike Hegedus and Terry Savage -- are seated. : We have written about the considerable thought given to designing the set for the show over the course of a number of weeks, but we had heard no mention of a camera being placed on the large round table itself. And, as we learned today, there was originally no plan to put a camera on the table. But during rehearsals last Friday, this new camera device was discussed, and at the very last minute a decision was made to give it a try on "Monsters & Money." So there it is. A conversation-starter, to be sure, but it does inject a slightly creepy quality into the show.

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