Will Clear Channel pull its stations from Arbitron's ratings?

[ Follow Ups ] [ Post Followup ] [ chicagomedia.org :: Chicago Radio, TV, All Media Discussion Forum ]

Posted by chicagomedia.org on April 27, 2009 at 11:34:00:

Clear Channel And Arbitron Deal Not Looking Good

According to sources familiar with the matter, ongoing discussions have not been going well between CLEAR CHANNEL and ARBITRON for a new contract, to replace the one that expired 12/31/08, and have deteriorated since the situation was first reported by ALL ACCESS last week, (NET NEWS 4/21).

Now CLEAR CHANNEL is looking at going without ratings in the markets where NIELSEN can't immediately accelerate its rollout plans.

The thinking is that web revenues are strong and growing with plenty of measurement there, and CLEAR CHANNEL is questioning the cost structure that ARBITRON is proposing, given the decline in AM and FM revenues.

ARBITRON has been contacted for comment and declined to do so.

Follow Ups:

Clear Channel renews with Arbitron for Chicago chicagomedia.org 07:12:13 05/05/09 (0)
Coming soon? Email 11:44:48 04/27/09 (0)

Post a Followup

Name:
E-Mail:

Subject:

Comments:
: Clear Channel And Arbitron Deal Not Looking Good : According to sources familiar with the matter, ongoing discussions have not been going well between CLEAR CHANNEL and ARBITRON for a new contract, to replace the one that expired 12/31/08, and have deteriorated since the situation was first reported by ALL ACCESS last week, (NET NEWS 4/21). : Now CLEAR CHANNEL is looking at going without ratings in the markets where NIELSEN can't immediately accelerate its rollout plans. : The thinking is that web revenues are strong and growing with plenty of measurement there, and CLEAR CHANNEL is questioning the cost structure that ARBITRON is proposing, given the decline in AM and FM revenues. : ARBITRON has been contacted for comment and declined to do so.

Optional Link URL:
Link Title:
Optional Image URL:

Enter verification code:

[ Follow Ups ] [ Post Followup ] [ chicagomedia.org :: Chicago Radio, TV, All Media Discussion Forum ]

postings are the opinions of their respective posters and site ownership disclaims any responsibility for the content contained.
(register a domain name, host your web site, accept credit cards, get a unix shell account)