Eddie & Jobo / Clear Channel idea

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: Say if Clear Channel were to hire Eddie & Jobo. : They could flip Mega 95.5 to a modern AC leaning alternative format which they do in many markets including Los Angeles where its actually starting to work for KYSR after a long period of bad ratings. : Call it FM 95-5 or Radio 95-5 or Channel 95-5. They could easilly program this with premium choice programming like they do Channel 104-3 in Baltimore. : They could target adult females with this (the younger end of the 25-54 demo) and put Eddie & Jobo on there. : Then they can take WLIT to a more mainstream AC route instead of being so "hot" : Then they could cross sell it all with 103.5 and they'd have their competition cornered at all ends. : In LA they have KIIS (The rhythmic leaning CHR), KYSR (The modern AC leaning aternative), KBIG (The Fresh 105.9 type station) and KOST 103.5 (The mainstream AC) : WLIT could be programmed as a cross between KOST and KBIG catered to Chicago. Particularly the older end of the 25-54 demo. : 95.5 could then target the younger end of the 25-54 demo with Eddie & Jobo mornings. : 103.5 is already successful with the 18-34 demos.

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