Posted by Annoyed on August 24, 2009 at 19:57:51:
In Reply to: A Look At The Chicago Local TV Newscast Battles posted by TVkid on August 24, 2009 at 19:56:08:
There is so much Chicago news coverage to choose from, one has to wonder how much longer until we see some consolidation.
For example, does WFLD having the most amount of news throughout the day really do much for them? Their 9 a.m. hour (where they are the only local news station, minus CLTV) is beat by everyone else except WBBM - it would be cheaper to throw an hour of I Love Lucy in that block, and would probably give them more ratings.
It was discussed here recently, but how much longer can WBBM plow through with all their continued changes until they just give up? In this day and age, I think it is a safe bet that WLS is established as the news leader in Chicago, with WMAQ being the only serious challenger. Does it make sense to pay an entire news staff, production, etc.? Perhaps, WBBM still makes money off their newscast, but I do wonder what kind of return they get as a result of airing local news versus showing some other programming in its place.